Nike ‘We Fly London’

Two experiences - on the roof of Wood Green carpark and at Copeland Park Peckham - to launch the pegasus shoe and inspire young Londoners to run for their mental health.

Strong silver chrome met soft feather motifs, with reference to the curves of the Nike swoosh, the female figure and her running shoe.

Mythology and muscle combined for an evening of high energy in the 'clouds', featuring Nike wind socks, flight badge press, braiders, red watermelon sugar clouds, dugout disco dj booth, winged umpire chair photo op, Track Mafia workouts, a mass meditation by Tula, Jetss on the decks, tacos by Taco Queen, pink patties by Dee’s Table.